The Drop

Episode 4 1 Season 4 Episode

The remaining six creatives are determined their brand will win the contract with the fashion supergiant. Today they attempt to crack the streetwear skill of hyping up a brand to build a bigger customer base. In the first challenge, they team up to work with two of the internet’s biggest stars, gamer Dan TDM and football freestyler and comedy performer Jeremy Lynch, to see if they can harness the power of social media. In the second challenge, which sees the Drop Hub welcome pitbulls, a basketball court, a Ferris wheel and even a three-wheeled car, the creatives must apply what they've learned in their own hype stunts as they hold events to post on social media to bring fans to the Drop. Who will Miguel, Marc, guest judge Roman Kemp and the public rate in another intense public Drop, and who closes their shutters and leaves the competition for good?